Keynote Speaker, Consumer Psychology

There are few things I enjoy more than sharing ideas with a curious, thoughtful audience. Whether I’m on a TEDx stage, at a marketing summit, or in a room with an executive team, I treat every talk as a conversation; a chance to explore what’s shaping the way we live and work today.

My keynote talks are grounded in neuroscience and psychology, and focused on the real world: how brands build trust, how ideas stick, how emotions drive action, and how we can create more meaningful experiences.

Every session is customized for the audience, and aimed at sparking fresh thinking, challenge assumptions, and leaving people with insights they can use immediately - and a perspective they’ll carry with them long after.

Neuroscience, Serendipity, & Marketing | TEDx Boston

My talks focus on the hidden, human elements within marketing and business. Here are three of the most requested topics I speak on, each designed to shift perspective and drive practical insight:

The Science Psychology of Building Great Brands

A strong brand isn’t just a logo or a tagline. It’s a mental model. This session explores how psychology and neuroscience can be baked into the very core of a brand—from positioning and perception to narrative and emotion.

The Neuroscience of Enduring Brand Loyalty

Why do some brands fade while others become part of who we are? This talk unearths the deeper psychology that drives long-term brand relationships. From memory and identity to emotional resonance and narrative coherence, we’ll unpack the mechanisms that make loyalty possible.

The Science of Meaningful, Memorable Marketing

The brain is a meaning-seeking organ. We don’t just want to be entertained, but to feel something that lasts. This talk unveils how marketers can create content, experiences, and brand moments that stick.

Beyond these core topics, I also speak on a wide range of ideas at the intersection of psychology, neuroscience, and marketing. If you have something specific in mind, I’d love to hear about it. Please feel free to reach out here

Organizations I’ve spoken with include:

Marketing Psychology Workshops and Trainings

In addition to keynotes, I lead workshops and private sessions for brand and marketing teams, ranging from hour-long deep dives to multi-day strategy intensives. These have included organizations like Nike, AKQA, and Shopify, and involve follow-up “office hours” to help teams refine and maximally apply the material.

Whether it’s a keynote or a workshop, every engagement is designed to expand perspective, introduce new tools and insights, and help teams think differently about the brands they’re building. I'm available for both in-person and virtual events.

You can contact me here to get the conversation started.

What the audience says..

“I had the incredible opportunity to join Matt on stage at Dialogkonferrasen, Scandinavia’s biggest digital marketing conference, in September 2023, where he delved into the fascinating world of applying neuroscience to marketing. I was deeply impressed by Matt's mastery of the stage and his ability to turn intricate concepts into engaging, easy -to-digest insights. His talk left me with a wealth of valuable takeaways. The audience was enthralled.”

- Kremena Jordanova, former Director of Reebok at Adidas Group 

Kremena Jordanova Matt Johnson Testimonial

“We had the pleasure of hosting Matt to speak at The Shopper Brain Conference in Dublin where he was a highly engaging and knowledgeable presenter. We enjoyed every minute of it, and the audience learned a lot.”

- Carla Nagel, Executive Director of Neuromarketing Society and Business Association (NMSBA)

Carla Nagel Matt Johnson Testimonial

“I had the honor of sharing the stage with Matt at The Global Marketing Summit in Milan, where he spoke about the intersection of neuroscience and branding. I was very impressed by his engaging presentation. He has a professional yet warm stage presence, and a great ability to make complex ideas interesting and accessible.”

- Ashley Fell, TEDx Speaker and Director of Advisory at McCrindle Research

Ashley Fell Matt Johnson Neuroscience Speaker endorsement

Curious about how we can work together?