The Neuroscience Of … Marketing
Dedicated to the application of psychology and neuroscience to marketing.
Browse by marketing area..
Brand Strategy..
Featured
The Hipster Effect: Lessons in Brand Differentiation from The Neuroscience of Hipsters
Serendipity and Marketing..
Sustainability and Marketing..
Foundations of Marketing x Psychology
Memorable Marketing..
Experiential Marketing..
Marketing Communication..
Consumer Motivation..
Explore the most recent articles..
Matt Johnson
Matt Johnson
What is Marketing Psychology?
How can psychology connect with modern marketing?
contributor
Matt Johnson
contributor
Matt Johnson
Creating Brand Loyalty with Serendipity, Psychology, and a Dash of Dopamine
In a hyper-competitive marketplace, could serendipity be the answer?