The Neuroscience Of … Marketing
Dedicated to the application of psychology and neuroscience to marketing.
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The Hipster Effect: Lessons in Brand Differentiation from The Neuroscience of Hipsters
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Matt Johnson
Matt Johnson
How Airline Safety Videos Grab Attention and Create Brand Identity
What started as a requirement, has become a path to brand differentiation
contributor
Matt Johnson
contributor
Matt Johnson
Lessons in Marketing Psychology from Neurometrics and Visual Attention
Where the eyes gaze the customer stays