The Neuroscience Of … Marketing
Dedicated to the application of psychology and neuroscience to marketing.
Browse by marketing area..
Brand Strategy..
Featured

The Hipster Effect: Lessons in Brand Differentiation from The Neuroscience of Hipsters
Serendipity and Marketing..
Sustainability and Marketing..
Foundations of Marketing x Psychology
Memorable Marketing..
Experiential Marketing..
Marketing Communication..
Consumer Motivation..
Explore the most recent articles..
contributor
Matt Johnson
contributor
Matt Johnson
How The Sense of Touch and Texture Influence Consumer Psychology
The future of marketing is at our finger tips
contributor
Matt Johnson
contributor
Matt Johnson
The Benefits and Risks of Hyper-Localization for Marketing
How can consumers always shop local? Hyper-localization
contributor
Matt Johnson
contributor
Matt Johnson
The Dark Triad Personality: Its role in Consumer Psychology
Personality influences our consumer behavior. Especially when its a dark personality