The Neuroscience Of … Marketing
Dedicated to the application of psychology and neuroscience to marketing.
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The Hipster Effect: Lessons in Brand Differentiation from The Neuroscience of Hipsters
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contributor
Matt Johnson
contributor
Matt Johnson
What is Phygital Marketing? Embracing The Future of Retail
Could the future of retail be phygital?
Matt Johnson
Matt Johnson
The Downsides of Digital Personalization in Consumer Psychology
The consumer world can give us what we want, but not what we need